Bridie Jabour, opinion editor at Guardian Australia, admitted to paying $350 for a massage because Zoë Foster Blake recommended it. “I say this not to foreshadow some kind of imagined special bond with Foster Blake, or to confess to being in her thrall, but to demonstrate her clout,” she wrote in a profile of the former beauty director of Cosmopolitan and Harper’s Bazaar, dating columnist, author of nine books and founder of skincare brand Go-To. Indeed, Foster Blake, a known quantity in her native Australia with a growing presence in the U.S., where her products are sold at Sephora, holds sway over a remarkable number of women who are generally advisors, not advisees.