Press

Sometimes we are lucky enough/send handsome
enough bribes to be featured in the media and we’re not afraid to show it.

Dore

November 2020
“I don’t believe in eye creams. I think they are very small, very expensive pots of moisturizer. And things like crow’s feet and dark circles are genetic. Instead, invest in eye concentrates, and serums, and products with retinol. They will do something. Also, SPF! And wear sunglasses!”
Beauty Crew

November 2020
Ask any fan of Go-To what their favourite product from the range is and they'll likely answer Face Hero or Properly Clean, two of the brand's best-sellers.
The Latch

November 2020
There hasn’t been much to celebrate this year but a new launch from our favourite wizards at Go-To Skincare is definitely one such occasion. The new launch is a body lotion called ‘Skin Party’ and this is most definitely one party we’re completely here for.
Mamamia

November 2020
In case you missed it (where've ya been?), Go-To just announced the newest addition to its growing skin-friendly family. She's called 'Skin Party' and she's quite possibly the only kinda party you'll experience in 2020.
The Cut

October 2020
This has a WILD amount of botanical oils in it. You’re really getting bang for your buck with this one in terms of how much plant juice you can cram into a vial.
Marie Claire

October 2020
Whether it's donating a percentage of profits to charity, supporting local businesses or prioritising the environment, there is an impressive collection of beauty brands that give back to Australian communities — and beauty buyers are paying close attention.
Who What Wear

September 2020
This is a bit of a skincare investment but so worth your money! It melts off your makeup so easily—even stubborn mascara.
Marie Claire

September 2020
Created by ex-beauty editor and author, Zoe Foster Blake, this brand was born out the confusion and frustration felt by Foster Blake towards skincare products on the market.
Cosmopolitan

August 2020
Not only is this silk pillowcase from skincare brand Go-To super reasonably priced, but it's also v cute. The cheeky little monogram in the corner ("Hi, cute face") is more than enough to seal the deal IMHO.
Buzzfeed

August 2020
"Go-To is one of my favourite-ever Aussie beauty brands. One product that is definitely a must for winter is the Transformazing face mask. Deeply hydrating, packed with antioxidants and vitamin C (as well of lots of other great stuff), this product makes my face feel soft, bright and rehydrated."
Junkee

August 2020
Zoë Foster Blake is a bit of a cult hero. She’s accumulated the kind of intimate trust you have with your best friends, initially as the funny and brutally honest beauty director of Cosmopolitan and Harper’s Bazaar magazines in her twenties
The Strategist

July 2020
If you ask me, cleansers really don’t get the shine they deserve. As the first step in your skin-care routine, cleansers not only ensure your skin is purified of all the gunk and sweat from the day, but they also set the tone for the rest of your regimen, making sure your complexion is clean enough to properly absorb your other products.